
NME magazine - Analysis of front cover
Frequency – Weekly
Price - £2.30
Publisher – IPC Media
Sales figures (ABC) - july to december 2008; 48,459
Colours – this magazine follows the conventions by using 3 colours. The colours used are flat and are not particularly bright;
Masthead – the title NME is written in capital letters, the whole brand of NME is always written like this. This enables their audience to recognise the brand. The masthead takes up about an eighth of the page. It is block coloured in red and therefore stands out from the page.
Text – text boxes have been used for sub-headings; this creates a good effect as the text written on top stands out a lot more than anything else. Headings and sub-headings are written in capital letters. A quote has been used on the front cover therefore adding interest for an onlooker and makes them want to read more.
Image – the image on the cover covers about a half of the page. The image is of a popular punk artist and so appeals to the correct NME audience. The image quality is good and creates a professional effect.
I have really enjoyed looking at this magazine front cover. The less shiny cover and more simple, conventional layout makes it less professional and more approachable. I feel it would appeal to a younger audience because of thee things.
How does IPC define the target audience/core buyer of NME? How does the front cover reflect this?
ReplyDelete